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Mo. MotassemStart a project brief
Services

From product strategy to launch, with one owner.

I combine product strategy, UX/UI design, AI-assisted development, CMS, and launch support to help founders and small businesses ship real products.

Engagement

Ways to work together.

Whether you need clarity, a launch-ready MVP, or a full platform rebuild, each engagement is scoped around the product, timeline, and business goal.

01 / clarifyProduct Clarity Sprint

A focused senior-led sprint to define the priority journey, scope, risks, and next-step plan.

Outcome
A prioritized product direction, core journey, and decision-ready roadmap.

Product Clarity Sprint

Fixed investment$2,400
Best fit
A founder or team that needs a clear product direction before committing to design or development.
Timeline
5-7 business days
Outcome
A prioritized product direction, core journey, and decision-ready roadmap.
Includes
  • Product problem framing
  • Stakeholder and goal alignment
  • Priority journey and scope
  • Risk and constraint mapping
  • Decision-ready roadmap
Scope boundary

The fixed price applies to one defined product problem and a bounded stakeholder group. Additional research, multiple product areas, extensive validation, or deep prototyping require revised scope.

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02 / launchLaunch Build

Strategy alignment, UX/UI, responsive implementation, and launch readiness under one senior owner.

Outcome
A responsive, production-ready launch experience delivered through one senior owner.

Launch Build

Starting investment$4,500
Best fit
A clear product, service, or campaign that needs a focused and credible launch experience.
Timeline
2-4 weeks
Outcome
A responsive, production-ready launch experience delivered through one senior owner.
Includes
  • Positioning and journey definition
  • UX/UI design
  • Responsive implementation
  • CMS setup where needed
  • Launch readiness and handover
Scope boundary

A bounded launch engagement, not an unlimited website build: typically one primary conversion journey, a limited page or route count, a clear offer and audience, no complex authenticated application, and no major migration program.

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03 / buildMVP Design & Build

Core product flows, UX/UI, prototyping, implementation, and launch preparation under one senior owner.

Outcome
Essential product journeys, a coherent interface system, and a production foundation ready for real users.

MVP Design & Build

Starting investment$7,500
Best fit
A validated product idea ready to become a focused first release.
Timeline
6-10 weeks
Outcome
Essential product journeys, a coherent interface system, and a production foundation ready for real users.
Includes
  • Core product journeys
  • UX/UI design and prototyping
  • Technical implementation
  • CMS or admin setup where needed
  • Launch preparation
Scope boundary

The starting price assumes one primary product, a deliberately bounded feature set, limited integrations, timely access to decision-makers, and no major legacy, content, or data migration. Larger MVPs require a revised proposal.

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04 / transformPlatform Rebuild

Discovery, architecture, UX/UI, implementation, migration planning, and launch sequencing with senior ownership throughout.

Outcome
A modern product foundation, safer migration path, stronger UX, and clearer long-term ownership.

Platform Rebuild

Custom scope

Scoped around platform complexity, migration risk, integrations, and rollout strategy.

Best fit
A legacy platform, CMS, marketplace, or multi-site estate that needs safe modernization.
Timeline
Typically 10-16+ weeks
Outcome
A modern product foundation, safer migration path, stronger UX, and clearer long-term ownership.
Includes
  • Discovery and architecture
  • UX/UI design
  • Implementation
  • Migration planning and execution
  • Launch sequencing and rollout
Scope depends on
  • Platform complexity
  • Migration risk
  • Integrations
  • Multilingual requirements
  • Data transformation
  • Rollout strategy
Scope boundary

Rebuild scope is set responsibly after discovery — the work is materially more complex than a fixed public number can honestly represent.

Discuss the rebuild

The Product Clarity Sprint is a fixed engagement. Launch Build and MVP Design & Build are starting investments shaped by the defined scope boundaries above. Platform Rebuild is scoped after discovery — around platform complexity, migration risk, integrations, and rollout strategy.

Capabilities behind the offers

The disciplines that make each engagement work.

Choose an engagement first; these connected capabilities describe what I bring into that scope.

Product Strategy and UX

Clarify the business goal, audience, journeys, and the right first scope before design or development begins.

Product Design and Development

Turn the approved direction into a clear interface, responsive implementation, and launch-ready product.

Platform Rebuilds and CMS Migration

Consolidate fragmented sites, content, and workflows into a maintainable platform with a safer launch path.

Scope

A clear starting point, shaped around your product.

The engagement models are starting points. Every project is shaped around the product stage, business goal, technical complexity, and launch timeline.

Usually included

Product strategy

UX/UI design

Design systems

Frontend implementation

CMS or admin setup

AI-assisted workflows

Launch support

Not a fit for

Unclear ownership

“Just copy this competitor” requests

Unlimited revisions

Cheap MVP expectations

Projects with no decision-maker

Builds without a launch goal

Contact

Not sure which engagement fits?

Tell me about the product and where it is today. I'll recommend the right starting scope and a realistic path.